Creating a Movement


Our name is inspired by the European Dada movement in the early 1900's, which was a reaction within the art community to the violence of World War I. Dadaism was a rejection of conformity and logic which embraced irrationality and a sense that anything can be art.

DADA was started in 2012 in Louisville, KY with the goal to help women feel beautiful in their own skin. In 2017, we opened our storefront location in downtown New Albany, IN. Our passion is to help others create art through personal expression with their wardrobe. We want to help you create the statement you will make with your own body and personal style. 

model in olive floral dress at sunset DADA REVIEWS AND MEDIA COVERAGE

Southern Indiana Business Magazine (September/October 2018)
magazine cover with DADA model
Cover feature, plus fashion spotlight pages 50-55

Google Reviews (5 Stars!)
"Great shop - people are so friendly and they have such unique stuff!"
"Great customer service and amazing products!"


Facebook Reviews (5 out of 5!)
"This place is awesome! They have styles for all shapes and sizes, super cute stuff, all for awesome prices! Also, the owner is SO helpful!!! Can’t wait to go back!"

Make Yourself A Statement.™